The "3i" in our name 3i Consulting consist of three Arabic words which start with "i", viz. "iman", "ihsan" and "itqan". These words indicate some of the core values of 3i Consulting. "Iman" means conviction. When a person has firm conviction about something they are devoted to it. It results in performing the work with complete integrity and personal accountability. When someone has "iman", they perform every action with "ihsan", i.e. excellence. The third word, "itqan" indicates mastery, proficiency or efficiency.
In addition, when we work with our client we develop empathy with them in that we put ourselves in their shoes. We understand their needs. We realize their situation, their concerns and their feelings. Finally, we value continuous learning not only in how to improve our work, but also in keeping up to date with developments in our areas of expertise.
3i Consulting's core values consist of: